News Release (25/05/12)
Cotswold farmer and TV presenter, Adam Henson, has teamed up with local brewery, Butcombe, to develop a real ale named Rare Breed. In an event held at Bristol Airport on Friday (25 May), Rare Breed was officially launched and is now available to passengers from bars at the Airport.
Rare Breed brings together the finest West Country ingredients including Maris Otter malting barley, aromatic Herefordshire hops and Mendip Spring Water.
SSP UK, The Food Travel Experts, the business partner who provide food and beverage facilities at Bristol Airport, has a long standing partnership with Butcombe Beer. They have worked together to extend the range of local and regional food and drink available to passengers at Bristol Airport and Rare Breed further enhances this work.
Adam Henson said;
“I have a passion for farming as Butcombe has for brewing and I have wanted to produce a beer sourcing local ingredients for a long time, so Rare Breed has been a perfect partnership. As Bristol is one of my local airports, I’m delighted that they’re championing local produce such as Rare Breed.”
Simon Preece, Bristol Airport’s, Commercial Director said;
“Bristol Airport is delighted to be able to extend the wide range of local and regional produce available to our passengers. We have worked together with SSP UK to showcase the Best of the West products available in the region. Rare Breed is an extension to this initiative, which complements the regional offer already available, including the existing Butcombe beer offer, Wiltshire ham, Somerset cheeses and locally caught fish.”
Guy Newell, Butcombe’s, Managing Director comments;
“Rare Breed is a great beer both on draught and in bottle. We are really pleased that travellers from all over the world can now have a taste of what’s best in our region, before even leaving the airport.”
Olly Swayne, Operations Manager, SSP at Bristol Airport said;
“Creating a sense of place is something we at SSP take very seriously, and working with local producers is a great way of bringing the authentic flavours of a region to the people who travel through the airport.”
The launch of Rare Breed coincides with the completion of a £150,000 refurbishment and development programme to enhance the comfort and ambience of the bars and catering facilities in the departure lounge.